Swedish watch brand Bravur has collaborated with a professional cycling team on a chronograph that takes its colors and textures from the one of the most eye-catching kits in the peloton.
An extension of Bravur’s Grand Tour chronograph series, the EF Education-Easypost x Bravur Team Edition Chronograph continues to explore the brand’s fascination with cycling, one that brought its two founders together.
The 38mm chronograph brings together shades of neon pink, dark green and white, while the ‘racing’ minute track takes inspiration from the team’s argyle pattern. The watch is secured on a dark green rubber strap, selected for comfort while riding.
“It was essential for us both that the watch had a good size to wear while cycling,” says Bravur co-founder Johan Sahlin. “But also that it had a functional aspect. We landed in a neat 38.2mm case diameter and a 15 min chronograph counter, making it useful for timing intervals.”
The chronograph – which is hand assembled in Sweden using a Swiss made Sellita SW511 movement – is also being supplied to riders of EF Education-Easypost.
“This is the most exciting launch yet to date,” says Magnus Äppelryd founder of Bravur. “We can fully integrate our two biggest passions; watches and cycling. Being able to supply the riders of EF Education-Easypost is a true honor for us”.
The EF Education-EasyPost Team Edition chronograph is available now via Bravur, priced $2,550.00 USD.
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