HOLLY Willoughby screamed in terror earlier today as she was forced to do an I'm A Celeb-style box challenge live on This Morning's Halloween show.
The 38-year-old yelled as co-host Phillip Schofield made her plunge her hands into what she was convinced contained terrifying creepy-crawlies.
What was actually inside to challenge Holly – who was dressed as Dorothy from The Wizard of Oz – was a wind-up mouse.
Looking like she was hyperventilating, she complained: "I really don't want to put my fingers in there.
"Is it something that's alive? Is it an animal? Is it something that's going to bite me?"
Holly added: "I'm really not very brave and I'm OK with that. If something bites me I'm going to freak out."
She then started screaming in terror as she groped around among the cobwebs.
Viewers were left in hysterics – though many pointed out she asked stars to do far worse when she hosted I'm A Celeb last year.
One wrote: "It's bit rich that Holly doesn't want to put her hand in a box when she expected Z listers to do it on #imacelebrity."
The This Morning team spent today dressed as characters from The Wizard Of Oz, with Holly playing Dorothy.
Phillip was the scarecrow, while Alison Hammond appeared as the cowardly lion.
Meanwhile, agony aunt Vanessa Feltz joined in as the Wicked Witch, while Trinny Woodall was the Tin Man.
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